Mac OS X: 2.5 million users today. Most new Mac users don't know fuck-all about the difference between Mac OS 9 and Mac OS 10, nor do they understand the concept of "dual-booting" or the Startup Disk control panel. Apple has suckered many a Mac user into their "2.5 million" demographic tally.
3,500 apps for Mac OS X: Jobs fails to mention that most of them are supplied by Apple itself in one of the various "i" apps.
RealOne Player for OS X: Does anyone care? I don't. It should be called RealSpammer since it dumps so much shit all over your hard disk.
Mac OS X Jaguar: Announced today, available August 24. Phil Schiller takes the stage to demonstrate cycling desktop pictures. Hold the show, can I pre-order it now? Jesus. Oh, yeah, ugliest packaging ever for an OS.
QuickTime 6.0: Released Monday, more than 1 million users already exposed to the new and imporved QuickTime 6 nag-box before using the neat new MPEG4 features. Congrats, Apple.
Sherlock 3: Even uglier interface than Sherlock 2, "totally rewritten" (i.e. bought from another company and rebranded). I never use Sherlock, don't care about a this new "revision." *snore*
Rendezvous: "No one owns it." Great. Apple implements a new technology first again. Let's walk around and see who we can connect to. Watch for Apple iDate, a blind dating package, based on this technology. I called it here first.
Mail.app: New version demonstrated, included in Mac OS X Jaguar. Uh, no shit. Not only have we known about this for months, but is it all that prophetic to think the mail client would be updated in the nex major OS revision?
Address Book: Same as above. Filler at best. Jobs likes to hear himself talk.
iChat: The newsest (un)productivity app from Apple. Now Mac users can chat with their friends all day at work from an OS-integrated app. IT departments and managers beware. Apple is trying to destroy your profits!
.Mac: Bait and switch! Goodbye iTools, our free friend, and say hello to the much more expensive .Mac. "These are trying economic times." No wonder Apple is excited about the evolution of the PC. They get to charge for shit formerly supplied for free. Damn the economy, eh, Steve?
iCal: Calendars for .Mac, iPod, and Palm users. Hmm. Good idea. Available for the new .mac in September (re: fork over the dollars for it).
iTunes 3: Hey hey hey! Awright! Finally some good shit from Apple. New features like consistent volume playback (so I won't be jolted awake when it finishes playing piano sonatas and goes into Nine Inch Nails), playlist sharing support (via Rendezvous and Audible.com), and new iPod support. New icon too! Can't wait til the servers aren't chundering forbidden messages at me so I can download it.
iPod news: New iPod revision 2 announced today with a tweaked form factor in 10 and 20 gigabyte sizes; new menus; iTunes 3 integration. Prices are $500/$400/$300 for the 20/10/5 gig sizes, respectively. Oh yeah, support for Windows sometime. I don't remember when, nor do I care. How long before the iPod outdoes the iBook in terms of storage? At this rate, about a year.
iSync: Uses XML to back up your Mac, iPod, iCal date, or Palm via the .mac service. Sounds neat, wonder where the DTD for this SyncML markup is, costs lots of dough. Yet another piece due at MacWorld NY 2002 II (September).
iMac: 17" screens, baby. Everyone scooped this one, even MOSR (thanks to pilfering from SpyMac and ThinkSecret). The first 17" iMac ever, unless you count that abberational eMac thing.
Jul 17, 2002
Jul 10, 2002
This was it. The last straw. The boiling point. Critical mass. Terminal velocity. Heart palpitation city. For the last time, Phil Schiller had embarrassed Steve and his pantheon of ex-NeXT, Inc. executives at a board meeting in a series of "rotten Apple" (Steve's phrase for Apple's 1985-1996 era) antics that had caused stock to drop more than three dollars at the close of that day. Steve was doing Phil a favor by letting him stay on as president of worldwide marketing, as all other executive roles had been filled by Steve's NeXT cronies. But no more!